An "image inside text" design is a creative typography technique where an image is clipped within the letters of a word or phrase, allowing the picture to be visible only through the text. This effect is often achieved using graphic design software like Photoshop, where the text acts as a mask for the image. It is commonly used in branding, posters, and digital media to create visually striking and engaging designs. By carefully selecting the image and font, designers can enhance the message and create a unique aesthetic that blends imagery and typography seamlessly.
To recreate the "Gotham" Instagram filter in Photoshop, start by duplicating your image layer and adjusting the Curves (Ctrl+M or Cmd+M) to increase contrast, creating a deep, moody effect. Next, go to Hue/Saturation (Ctrl+U or Cmd+U) and reduce the saturation slightly for a cooler tone. Add a Selective Color adjustment layer, focusing on increasing the blacks in the Neutrals and reducing yellows in the Blues to give it that signature cold, cinematic feel. To enhance the effect, apply a High Pass filter (Filter > Other > High Pass) on a duplicated layer set to Overlay for sharper details. Lastly, add a subtle Vignette (Lens Correction > Custom > Vignette) for a dramatic finishing touch.
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